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TRAINING

UNLOCK YOUR SKILLS – STORY COACHING  FOR EFFECTIVE COMMUNICATION

Up to 20 attendees – half day

Attendees learn invaluable story building tools which they can use in every part of their professional life. They bring live projects to work on during the session. This course also offers a great opportunity for teams to interrogate the way they communicate on a daily basis both internally and externally.

 

STORIES FOR SELLING – STORY COACHING FOR SALES TEAMS
Up to 20 attendees – 3 hours

An energising, inspiring, confidence-building experience for experienced and inexperienced sales teams.Using the structure of a story to map your pitch makes sense – you need to grab the attention of an audience and inspire a response. This is a very practical application of  story principles to help sales teams see a pitch from a customers point of view and tailor a pitch accordingly. Includes lots of exercises to practice pitching and telling stories that sell.

 

ADVANCED CORPORATE WRITING SKILLS

Max 10 attendees – full day/half day

This a double-hander where I am joined by the renowned exec producer behind The Apprentice, Patrick Uden.

Tools for writers – clarity, impact, rhythm, truth. The course is designed to introduce our attendees to some of the skills, techniques and wisdoms learnt from years of working to engage and inspire the most unforgiving of clients – the British public. The training day seeks to give attendees a refreshing perspective on their daily challenges, the time and guidance to experiment with style and language, some radical thinking around the subject of truth and some tools and techniques to take back to the coal-face of corporate writing.

Patrick Uden is amongst other things an Executive Producer on BBC1’s Apprentice and has written every commentary script for the show the last 9 years.